Privacy Policy
This Privacy Policy applies to personal data collected by lgbtislove.com (collectively referred to in this Privacy Policy as “we”, "us" or "our") on websites (including mobile sites and apps), via registration forms, surveys, competition entries, at events (including awards), or if you contact us (online, by post, telephone or social media).
Your privacy is very important to us and this Privacy Policy sets out how we will process your personal data and what rights you have in respect of your own personal data. Under data protection legislation we are the data controller in respect of your personal data and in this capacity we will securely store and process your personal data which you have provided to us.
The aim of this Privacy Policy is to tell you how we will use any personal data we collect or you provide to us. Please read it carefully before you proceed.
SECTION 1 - WHAT PERSONAL INFORMATION DO WE COLLECT?
You do not have to give us any personal information in order to browse our websites. However, if you wish to register on our website, subscribe to a service, buy a product, request further information, contact us, complete any surveys, enter competitions, or provide content for inclusion on our websites (e.g. personalised product designs we offer for purchase in our store) we will collect certain data, including personal data.
The data we will collect may include: title, name, address, business phone number(s), email address and gender; areas of interest which you have notified us about, as well as what we can assume from your engagement with our products and services; your marketing preferences; your newsletter preferences; any data recoverable from social networking sites, where permission from you has been obtained; and any other information that you submit to us.
We may receive the above information directly from you, or from a contact who purchases on your behalf. Please note that not all of the information we request is mandatory to provide you with the service. You are not required to provide any optional information. We will also keep a record of any financial transaction you make with us.
WHAT DO WE DO WITH YOUR INFORMATION?
We recognize that your privacy is very important to you and that it is your right to control your personal information. We know that providing personal information is an act of trust and we take that trust seriously. This Privacy Policy sets out how we will process your personal data and what rights you have in respect of your own personal data. Under data protection legislation we are the data controller in respect of your personal data and in this capacity we will securely store and process your personal data which you have provided to us.
When you purchase something from our store, as part of the buying and selling process, we collect the personal information you give us such as your name, address and email address.
When you browse our store, we also automatically receive your computer’s internet protocol (IP) address in order to provide us with information that helps us learn about your browser and operating system.
With your permission, we may send you emails about our store, new products and other updates.
SECTION 2 - CONSENT
How do you get my consent?
When you provide us with personal information to complete a transaction, verify your credit card, place an order, arrange for a delivery or return a purchase, this provides your consent to our collecting it and using it for that specific reason only.
If we ask for your personal information for a secondary reason, like marketing, we will either ask you directly for your expressed consent, or provide you with an opportunity to say no.
How do I withdraw my consent?
If after you opt-in, you change your mind, you may withdraw your consent for us to contact you, for the continued collection, use or disclosure of your information, at anytime, by contacting us via email.
SECTION 3 - HOW WILL MY PERSONAL INFORMATION BE USED AND SHARED?
The personal information we collect allows us to: provide the products and services you have ordered or signed-up to; notify you of key information in relation to your order; verify your identity and details of your payment method or credit card amount (where payments are required); administer our websites (such as access controls) and provide customer services; aggregate information about you with other users to better understand what services our users will be interested in; meet legal, regulatory and compliance requirements; monitor and analyse the use of any account to prevent, investigate and/or report fraud, terrorism, misrepresentation, security incidents or crime; gather information to form statistical and trend analysis including to monitor user demographic and to improve our products, services, events and marketing practices; monitor your use of our products and services and to build up customer profiles (including through use of analytics software) to help us identify content and marketing materials which will be of interest to you and other customers like you; communicate with you including responding to your enquiries; investigate any complaints about our websites, products, or services; personalise your experience of our website, products, services, for example, by displaying targeted advertising and content which we believe likely to be relevant and of interest to you (please see below for further details); and contact you about our products and services which we think might be of interest to you (where we have the appropriate permissions to do so).
We may use aggregated information so we can administer and improve our website, analyse trends and gather broad demographic information and detect suspicious or fraudulent transactions. We may pass this information to third parties. In most cases this information will be anonmyised, meaning that you will not be able to be identified from it. We may share some of your information with advertisers, ad servers and ad networks to deliver targeted advertising both on our websites and on selected partner websites but this will not include any information which directly identifies you. However, by interacting with or viewing an advert, you should be aware that the third party may make the assumption that you meet the targeting criteria used to display the advert. These activities may involve the use of cookies and other similar technologies. If you complete a survey, we may share your responses in an aggregated and anonmyised form with third parties carrying out research relating to the topics covered in the survey. If you have included information about yourself in your survey responses (e.g. name, job title), third parties or your employer (as appropriate) may be able to identify you from this. We may occasionally be required by law, court order or governmental authority to disclose certain types of personal data. Examples of the type of situation where this would occur would be: in the administration of justice; or where we have to defend ourselves legally.
GROUNDS FOR PROCESSING
Our processing of your personal data will be where: (i) it is necessary for the performance of a contract we have with you; (ii) where you have provided your consent; (iii) it is necessary for us to comply with legal obligation that we are under; or (iv) it is in our (or a third party's) legitimate interests and such interests do not prejudice your rights or freedoms.
Our (or a third party's) legitimate interests include: to gather information for statistical and trend analysis including to monitor user demographic so we can better understand those that use our products and services and improve such products and services and marketing practices; to monitor use of our products and services and build up customer profiles (including through use of analytics software) to help identify content and marketing materials which will be of interest to you (save where you have opted-out); where we require you to submit information when registering for a competition or other aspect of our service so that we can ensure that our content is appropriately targeted; where we share your information with sponsors to allow us to obtain the most appropriate sponsor for us, unless you chose not to have your information shared; where we send you marketing about products and services of the brand with whose website you have registered, and of other brands within our business, and in which we think you may be interested, unless you tell us you do not want to receive such marketing; where we rely on legitimate interests as the condition for processing this data (in which case we will tell you); where we research individuals for the purposes of including their details in our publications or products or for marketing to you (inless you have opted out of receiving this).
YOUR RIGHTS
You have the following rights in relation to your personal data: a right of access to your personal data held by us; a right to receive your personal data in machine-readable format; a right to object to processing that is likely to cause or is causing you damage or distress; a right to object to decisions being taken by automated means (including profiling for the purposes of marketing); a right in certain circumstances to have inaccurate personal data rectified, blocked, erased or destroyed; and a right to claim compensation for damages caused by a breach of data protection legislation.
In order to protect you, we reserve the right to verify your identity before processing any such request. If you are unsure about your rights or are concerned about how your personal data may be processed you should contact your national data protection regulator. In the UK this will be the Information Commissioner's Office. If you contact us in relation to your rights we will do our best to accommodate your request or objection. Please note, however, that not all rights are absolute.
SECTION 4 - SHOPIFY
Hosting
Our store is hosted on Shopify Inc. They provide us with the online e-commerce platform that allows us to sell our products and services to you.
Your data is stored through Shopify’s data storage, databases and the general Shopify application. They store your data on a secure server behind a firewall.
Payment
If you choose a direct payment gateway to complete your purchase, then Shopify stores your credit card data. It is encrypted through the Payment Card Industry Data Security Standard (PCI-DSS). Your purchase transaction data is stored only as long as is necessary to complete your purchase transaction. After that is complete, your purchase transaction information is deleted.
All direct payment gateways adhere to the standards set by PCI-DSS as managed by the PCI Security Standards Council, which is a joint effort of brands like Visa, Mastercard, American Express and Discover.
PCI-DSS requirements help ensure the secure handling of credit card information by our store and its service providers.
For more insight, you may also want to read Shopify’s Terms of Service (https://www.shopify.com/
SECTION 5 - THIRD-PARTY SERVICES
In general, the third-party providers we use will only collect, use and disclose your information to the extent necessary to allow them to perform the services they provide to us.
However, certain third-party service providers, such as payment gateways and other payment transaction processors, have their own privacy policies in respect to the information we are required to provide to them for your purchase-related transactions.
For these providers, we recommend that you read their privacy policies so you can understand the manner in which your personal information will be handled by these providers.
In particular, remember that certain providers may be located in or have facilities that are located a different jurisdiction than either you or us. So if you elect to proceed with a transaction that involves the services of a third-party service provider, then your information may become subject to the laws of the jurisdiction(s) in which that service provider or its facilities are located.
As an example, if you are located in Canada and your transaction is processed by a payment gateway located in the United States, then your personal information used in completing that transaction may be subject to disclosure under United States legislation, including the Patriot Act.
Once you leave our store’s website or are redirected to a third-party website or application, you are no longer governed by this Privacy Policy or our website’s Terms of Service.
SECTION 6 - SECURITY
To protect your personal information, we take reasonable precautions and follow industry best practices to make sure it is not inappropriately lost, misused, accessed, disclosed, altered or destroyed.
We have implemented technology and security features, as well as strict internal guidelines, to safeguard the privacy of your personal information from unauthorised access or improper use. We employ SSL encryption to secure your personal data and payment information and this information is stored with a AES-256 encryption. We will continue to enhance our security procedures as new technology becomes available. While we make every effort to ensure that your information is secure on our system, no data transmission over the Internet can be guaranteed to be 100% secure. Although no method of transmission over the Internet or electronic storage is 100% secure, we follow all PCI-DSS requirements and implement additional generally accepted industry standards. As a result, we cannot guarantee the security of any information you transmit to us, and you do so at your own risk.
Mailing Lists & Email Communication
We host email lists for the use of email marketing communications, via Mailchimp. These lists are built through direct, opted-in email sign-ups via our website and platforms, and via product purchases where permission is given by the purchaser.
We may use email information in line with advertising platforms in order to tailor advertising communications about our products only to specific profiles, and only where an email address has been provided in order to receive information about our products specifically.
We include Unsubscribe and Preference Review options on all our email marketing as standard, and you are free to update or remove your information from our databases at any time via these methods.
Ecommerce
In order to provide our ecommerce services to you, we may need to transfer relevant details to trusted third parties such as Shopify, PayPal, or Stripe in order to fulfill digital and physical orders. If we stop using their services, data held at these platforms will either be deleted or anonymised.
Links
Our site contains links to other websites over which we have no control. We are not responsible for privacy policies or practices of other websites to which you choose to link from this site. We encourage you to review the privacy policies of those other websites so you can understand how they collect, use and share your personal information.
SECTION 7 - COOKIES
We use various third-party cookies, buy links and mailouts in order to build a picture of our audiences, optimize their browsing experience and tailor communications to them.
You have the option of allowing or denying their use upon your visit. These include cookies for platforms including:
- Google Analytics to measure and analyze anonymized platform traffic.
- Facebook in order to create a 'pool' of anonymized audience members, based around specific interests or actions, in order to tailor communications and advertising about.
- Google Adwords in order to tailor website and YouTube advertising about BestFootballShirts.com and related products only to relevant, anonymized audience pools.
Here is a list of other cookies that we use. We’ve listed them here so you that you can choose if you want to opt-out of cookies or not:
_session_id, unique token, sessional, Allows Shopify to store information about your session (referrer, landing page, etc).
_shopify_visit, no data held, Persistent for 30 minutes from the last visit, Used by our website provider’s internal stats tracker to record the number of visits
_shopify_uniq, no data held, expires midnight (relative to the visitor) of the next day, Counts the number of visits to a store by a single customer.
cart, unique token, persistent for 2 weeks, Stores information about the contents of your cart.
_secure_session_id, unique token, sessional
storefront_digest, unique token, indefinite If the shop has a password, this is used to determine if the current visitor has access.
We may also include the pixels above from authorized advertising agencies from time to time, at our discretion and only under the terms above. If you wish to remove cookies from your browser, you are free to do so via your browser's settings at any time.
SECTION 8 - AGE OF CONSENT
By using this site, you represent that you are at least the age of majority in your state or province of residence, or that you are the age of majority in your state or province of residence and you have given us your consent to allow any of your minor dependents to use this site.
SECTION 9 - SALE OF THE BUSINESS
In the event that the business is sold or integrated with another business, your details will be disclosed to our advisers and any prospective purchaser’s advisers and will be passed to the new owners of the business.
SECTION 10 - UPDATING YOUR PERSONAL INFORMATION
You may review, correct, update or change your personal information at any time by contacting us at sales@lgbtislove.com Often, where you have signed up for an online account on one of our websites you can also amend you details via that online account.
SECTION 11 - RETENTION
We will retain your personal data for the period necessary to fulfil the purposes outlined in this Privacy Policy unless a longer retention period is required or permitted by law. Accordingly, your personal data shall be maintained for up to seven years following the end of the services we provide to you / your last contact with us. This retention period may be extended if any applicable statutory or regulatory obligation requires us to hold information for a longer period.
SECTION 12 - CHANGES TO THIS PRIVACY POLICY
If our Privacy Policy changes in any way, we will place an updated version on this page and we will take reasonable steps to make you aware of those changes. Regularly reviewing this page ensures that you are always aware of what personal information we collect, how we use it and under what circumstances, if any, we will share it with other parties.
SECTION 13 - QUESTIONS AND CONTACT INFORMATION
As a reminder, if you have any questions about this statement or your personal information, please contact us at
sales@lgbtislove.com